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A career guidance for students is very important as it helps them explore their interests and strengths, offers guidance on career choices, supports decision-making, provides information about the job market, and improves academic performance. A best career guidance after 12th helps identify the relevance of their academic studies to their future careers. This understanding can motivate students to perform better in their coursework, leading to improved academic performance. Wow Factor is best to refer students to a professional career counselor who can help them navigate their career choices and provide personalized guidance based on their interests and strengths.